marketing | Lyn Miller-Lachmann

Posted on Jul 27, 2015 in Blog, Writing

Harper and the Machine

Reflections on the publication of Harper Lee’s Go Set a Watchman and the controversy surrounding this early draft of a classic novel.

Posted on Sep 3, 2014 in Blog, Writing

I draw a parallel between feed spammers on Instagram and publishers’ emphasis on branding, with authors bringing out multiple books per year.

Posted on Aug 28, 2014 in Blog, Lego, Writing

I describe my process for using LEGO minifigures and settings to launch new books for children and teens.

Posted on Jun 11, 2014 in Blog, International, Writing

Building on Grace Lin’s “Cheat Sheet for Selling Diversity,” I offer alternative ways of presenting small press and less heralded diverse titles.

Profile of a new literary agency, Quill Shift, that seeks to bring writers of color into traditional publishing and prove their market viability.